The Decision Maker Doc (which we give you in the 10 for $10k liftoff portion of Weekend to Wealth) is one of the plug-and-play sales tools we give you to help you close clients without feeling salesy or getting stuck on calls with low quality time-wasers.
Here’s how it works:
Once someone responds to your invite (the short message we give you to post or email), you don’t need to pitch on the fly or fumble through explaining your offer.
Instead, you just send them this pre-written, fully customizable document that:
✅ Clearly lays out your offer in a way that’s emotionally compelling and logically structured
✅ Frames your value and pricing without feeling pushy or confusing
✅ Breaks down your process, results, and bonuses step-by-step
✅ Handles common objections like “Will this work for me?” or “What if I’ve tried before?”
✅ Ends with a clear next step — so they know exactly how to move forward
You get both:
A fillable template to customize your own doc
A real-life example so you’re never guessing what to say or how to say it
The AI Marketing Co-pilot bonus (assuming you get in while the fast action bonuses are available) to help you complete it lightning fast and in the most compelling way possible.
As far as the invite script or the messenger conversations — the good news is, you don’t have to “convert” them into buyers directly in the DMs or in the initial invite at all.
That’s actually one of the biggest misconceptions people have: they think they need to become some kind of expert closer or learn fancy persuasion tactics to land clients.
But in this model, your messenger chats are simply about finding out who’s interested and who’s a fit. That’s it.
So instead of pitching or explaining everything in DMs, you’re just starting real conversations — asking a few simple questions (we give you those too) and seeing if someone might be a good fit.
And if they are, you don’t pitch them in chat. You just say something like:
“Awesome — I think this could be a great fit for what you’re trying to do. I’ll send you a doc with all the details, and you can take a look when you’ve got a sec.
That’s when the Decision Maker Doc takes over.
It does the heavy lifting — laying out the offer, pricing, results, and process in a way that’s clear, compelling, and pressure-free.
So messenger = filter.
The doc = closer.
When you let the right tool do the right job, this becomes so much easier.
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